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7 Innovative Ways Retailers Are Using Beacon Technology

Imagine this -- you walk into a store and peruse the shoe display, and suddenly your phone pings. The same red heels you've been eying online are now on sale, 20% off, just for you. Shortly after, you need help finding the Nike backpack you saw online. Rather than searching throughout the stor...

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The 5 Best Retail Interview Questions and Answers

Hiring for a retail store isn't easy. You might find a candidate with a ton of prior experience in retail, but a poor ability to connect with your customers. Or, perhaps you interview someone who is sociable and helpful, but doesn't have the ambition to drive sales. Your retail employees...

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5 Retail Trends That Will Transform the Industry in 2019

Growing up, my town’s local shopping mall was a bustling hub of commerce, chock full of busy shops and pesky tweens. But today, half the place has been gutted -- it looks like an empty morgue of stores now. With the explosive growth of online shopping and a shift in consumer preferences for expe...

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6 Visual Merchandising Examples That Drive Sales

Designing window displays is like creating content. If you write a formulaic blog post packed with clichés, it won’t resonate with your audience. Similarly, if you plop a standard mannequin dressed in a seasonal outfit in your window display, it won’t persuade anyone to shop at your store. No...

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What is a Product SKU? A 2-Minute Rundown for Retailers

The business world is chock-full of unnecessary and silly acronyms that describe meaningless ideas, like TED (tell, explain, and describe to me). But for retailers, SKU is actually an incredibly useful acronym -- it represents one of the most important concepts that allow stores to operate as smooth...

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