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Video Marketing

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Why Marketers Suck at Video — and How to Fix It

Us marketers are a tight-knit tribe. We share a lot of similar beliefs. We believe that content is king, that nothing is as sweet as first-page first position, and that interruption is the enemy. We also believe that video is the future. Right now people spend a staggering six hours a day watching...

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The Ultimate Guide to Video Marketing

Brands need a video marketing strategy — this idea isn’t new. What has changed is how important video has become on every platform and channel. It’s no longer just one piece of your overall marketing plan. It’s central to your outreach and campaign efforts … especially your social strate...

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